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Welcome to OPTOMETRIC OFFICE      (formerly OPHTHALMIC OFFICE)
The only publication dedicated to products and their applications for optometry.
 

 
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INSIDE - May 2012

EXPANDED ONLINE EXCLUSIVES
Tonometers At-A-Glance
• Keeping an Eye on AMD with Genetic Testing
Disposable Torics on the Rise
Docs Speak Out: The Free-Form Trend

Departments
Views: The Measure of Success
Views: Getting Personal
Social Media Advisor: Blog Like You Mean It
Buzz
One-to-One: Bruce Kutinsky
The Paraoptometric
Tonometers At-A-Glance
 Topical Antibiotics At-A-Glance
Clincal Corner
New Product Gallery

Docs Speak Out: The Free-Form Trend

AMD & Genetic Testing
Evaluating the Progression of AMD
Keeping an Eye on AMD with Genetic Testing

Astigmatism
Lenses for the Astigmatic Patient
Disposable Torics on the Rise

Therapeutics
NSAID vs. Steroid Use

Closeups
Opt-Align Solves Asthenopia Issues
eyedia Embodies a Diverse Family of Soft CLs
Fortifeye Omega-3s Get Super-Sized








WHAT'S NEW
COOPERVISION’S MULTIFOCAL DISPOSABLES. Proclear® 1 day multifocal daily disposable contact lenses are offered in a broad power range and designed with a single power profile. With the use of a near boost in the non-dominant eye, lenses accommodate patients up to +2.50 add. As a result, practitioners can more easily adjust prescriptions—even as they change—contributing to less chair time, more profitable visits, and improved patient satisfaction. PC Technology™ attracts and maintains moisture, thus reducing dryness. For more info, contact CooperVision, Inc. at 800-341-2020 or coopervision.com.

OCUSOFT’S ADVANCED DRY EYE THERAPY.
Retaine® MGD™ Ophthalmic Emulsion is a new therapy for patients suffering from Dry Eye Syndrome and Meibomian Gland Dysfunction. This preservative-free oil-in-water emulsion moisturizes, lubricates, and protects moderate to severe dry eyes. Utilizing Novasorb® Technology, a cationic process of binding positively charged ions to the negatively charged ocular surface, it prolongs corneal contact time resulting in enhanced comfort. For more information, contact OCuSOFT, Inc. at 800-233-5469 or ocusoft.com.






© Optometric Office 2012